E-commerce, SEO & GEO: one offer, three growth drivers
A store designed for your customers. Search visibility that brings your expertise forward. Clear content for search engines and AI assistants.
Turn visibility into a real business opportunity
Customers discover products on Google, compare alternatives and increasingly ask AI assistants for advice. A successful store must therefore connect its buying experience, search visibility and the quality of its answers.
WbClic brings these stages together: build trust, make your offer understandable and accessible, then make buying or contacting you straightforward. We start with your business, markets and customer journey, not an imposed platform or a ranking promise.
Custom e-commerce website development
Shopify, WooCommerce or a solution suited to your needs: catalogue, product pages, checkout, payments, shipping and integrations. The platform depends on your business, budget and required features.
Your store, your brand, your buying journey
We scope your catalogue, variants, payments, shipping rules and existing business tools. Shopify, WooCommerce and other options are assessed against autonomy, integrations and running costs, not appearance alone.
Design connects brand identity, mobile navigation, useful product information and a clear checkout. Practical information, reassurance and relevant contact points help visitors make informed decisions.
- Functional requirements and catalogue architecture.
- Responsive design and product templates aligned with your brand.
- Payment, shipping and agreed integrations configured to scope.
- Buying-journey tests and team handover.
Search engine optimisation (SEO)
Technical audits, crawling and indexing, performance, keyword research, useful content and internal linking: an SEO strategy adapted to your customers and each language.
Search visibility built on durable foundations
SEO starts with diagnosis: how engines crawl your site, which pages can be indexed and which customer intentions your content actually addresses. We connect these findings to your commercial priorities.
We improve page structure, titles, descriptions, internal links and expert content. Each language needs a useful answer for its audience; translating words is not a substitute for an editorial strategy.
- Technical audit and prioritised corrections.
- Search-intent research and strategic page mapping.
- Service, category and product page optimisation.
- Organic traffic, enquiry and conversion tracking using available tools.
GIO — Generative Engine Optimization
GIO, commonly known as GEO, complements SEO to make your expertise easier for ChatGPT, Gemini and Perplexity to understand, find and cite. We structure answers, services, FAQs and Schema.org data around verifiable information.
Make your brand a credible AI answer
WbClic’s previous GEO programme connected AI visibility with conversational conversion. We retain that approach: help assistants understand who you are, what you offer and the evidence behind your expertise, then give prospects a clear way to contact you.
We examine a documented question panel, cited sources and competitor visibility. Service pages, FAQs, expert content and structured data are organised around consistent, verifiable information. GEO, also labelled GIO in our offer, complements SEO; it does not control ChatGPT, Gemini or Perplexity answers.
- Presence audit across a documented question panel.
- Semantic structure for services, answers and brand information.
- Schema.org data matching genuinely visible content.
- Mention and citation tracking with date, engine and question context.
From requirements to measured outcomes
Audit, scoping, implementation and monitoring: we measure organic traffic, qualified enquiries, conversions and AI mentions across a documented query panel. Our goal is to build relevant authority, without guaranteeing a citation, ranking or default-answer status in AI systems.
Be found, then be contacted at the right moment
Visibility alone is not enough. Prospects need to ask questions, understand your offer and move towards a quote or purchase. A clear form remains important; a website chatbot or WhatsApp journey can complement that first contact where appropriate.
Within the agreed scope, we can design frequent-answer scenarios, needs qualification and handover to your team. The assistant does not replace a salesperson: sensitive, complex or high-value requests must have a human route.
These modules are optional and separately scoped. Channels, consent, collected data, connected tools, service costs and human handover are agreed before implementation.
A clear, step-by-step engagement
01 — Audit & scope
We review your website, catalogue, markets and goals. You receive prioritised requirements covering features, content, integrations and monitoring indicators.
02 — Design & implementation
We build journeys and pages, configure agreed features and optimise content. Reviews cover usability, language versions and mobile experiences.
03 — Measure & improve
After launch, we track agreed indicators and recommend improvements. The support cadence and maintenance responsibilities are defined in the quote.
Three levels of depth, one agency partner
Foundations
Clarify your presence and prioritise work with an e-commerce, SEO and GEO audit, key-page review and roadmap. A useful starting point before a new build or redesign.
Build & visibility
Create or evolve your store with custom design, agreed functionality, SEO improvements and GEO structure for priority pages. Scope depends on your catalogue and markets.
Visibility & conversation
Connect acquisition with contact through a visibility foundation, web chatbot or WhatsApp scenarios, qualification and team handover, subject to agreed integrations and services.
Documented outcomes, not unverifiable promises
We connect visibility indicators with business goals: organic traffic, qualified enquiries, conversions and useful conversations. AI monitoring uses an explicit question panel and responses observed on a specific date.
Ongoing reporting can show mentions, cited sources, competitor differences and next actions. The AI visibility statement in our previous programme is a record of observations, not certification issued by the platforms.
No universal timeline or position is guaranteed. Outcomes depend on competition, website condition and engine decisions. Transparency lets us decide the next actions from evidence.
Why entrust this programme to WbClic?
Our approach connects brand identity, shopping experience, content and commercial qualification. You do not receive a store separated from search visibility or a chatbot unrelated to the customer journey: every component serves an explicit intention and objective.
Before starting, we agree deliverables, review stages, required tools and engagement boundaries. Your team keeps a clear view of the programme and the decisions needed at each stage.
Frequently asked questions
Should I choose Shopify or WooCommerce?
The choice depends on your catalogue, integrations, budget and desired autonomy. WbClic defines these needs with you before recommending a platform and a custom scope.
Does GIO replace SEO?
No. GIO (Generative Engine Optimization, also called GEO) complements SEO. It improves answer clarity, information consistency and accessibility for search engines and AI assistants.
Can you guarantee a recommendation by ChatGPT, Gemini or Perplexity?
No. These systems choose their sources and answers. Useful content, verifiable evidence and structured data can improve understanding, but do not guarantee a recommendation or position.
Tell us about your project
Share your current website, catalogue, markets, languages and goals. We scope the features, content and integrations before preparing a quote.